Brand Allies Affiliate Programme Privacy Policy
Last updated: June 2026
This Privacy Policy explains how RWW Group
Ltd trading as Redwigwam and Brand Allies ( Brand Allies , we , our , or
us ) collects, uses, stores, and protects personal information in connection
with the Brand Allies Affiliate Programme.
This Privacy Policy should be read
alongside the Brand Allies Worker Privacy Policy and Worker Terms and
Conditions.
1. About Us
The
Brand Allies Affiliate Programme is operated by:
RWW
Group Ltd trading as Redwigwam and Brand Allies
Company
Registration Number: 15478239
Office
1, Brunswick House, Brunswick Way, Liverpool, L3 4BN
Email:
us@brand-allies.com
2.
Information We Collect
In connection with the Affiliate Programme, we may collect:
Affiliate Information
Name
Email
address
User
ID
Payment
details
Affiliate
balances and reward history
Referral Information
Unique
Affiliate link
Referral
records
Registration
dates
Eligible
transactions
Reward
calculations
Technical Information
IP
addresses
Device
information
Browser
information
Cookies
and tracking data
Log
files
3.
How We Use Your Information
We use personal information to:
administer
the Affiliate Programme;
track
referrals and reward entitlement;
process
Affiliate payments;
detect
and prevent fraud or abuse;
communicate
programme updates;
comply
with legal and regulatory requirements; and
improve
our services.
4.
Lawful Basis for Processing
We process personal information under the following
lawful bases:
Contractual Necessity
To operate and
administer the Affiliate Programme.
Legitimate Interests
To:
manage
the programme;
investigate
fraud;
protect
Brand Allies, its users, and its business; and
improve
our services.
Legal Obligations
To comply with
applicable tax, accounting, and legal requirements.
5. Referral Data
When
a User registers through an Affiliate s unique referral link, Brand Allies
records that association for the purpose of administering the Affiliate
Programme.
Affiliates
are not entitled to access the personal information, transaction history,
spending activity, or earnings of Users who register through their referral
links.
Brand
Allies may provide summary information relating to rewards and balances, but
will not disclose personal information relating to referred Users except where
required by law.
6. Sharing
Information
We may share personal information with:
companies
within RWW Group Ltd;
payment
providers;
technology
and software providers;
professional
advisers;
auditors;
and
regulatory
or governmental authorities where required by law.
We do not sell personal information to third parties.
7. Fraud
Prevention
To
protect the integrity of the Affiliate Programme, Brand Allies may:
monitor
referral activity;
investigate
duplicate accounts;
detect
self-referrals;
investigate
suspicious behaviour;
suspend
or withhold rewards;
reverse
rewards credited in error; and
recover
payments obtained through fraud or abuse.
8. Data Retention
Personal
information will be retained:
while
you remain an active participant in the Affiliate Programme;
for up
to six years after participation ends for tax, accounting, legal, and
regulatory purposes; or
for
longer where required by law or in connection with fraud investigations or
disputes.
9.
International Transfers
Some of our service providers may process information outside the
United Kingdom.
Where personal information is transferred internationally, we will take
reasonable steps to ensure appropriate safeguards are in place in accordance
with applicable data protection laws.
10. Your Rights
Subject
to applicable laws, you may have the right to:
access
your personal information;
request
correction of inaccurate information;
request
deletion of your information;
restrict
processing;
object
to processing;
request
data portability; and
lodge
a complaint with the Information Commissioner s Office (ICO).
Requests
relating to personal information should be sent to:
us@brand-allies.com
11. Cookies
and Tracking
Brand Allies uses cookies and similar technologies to:
administer
the Affiliate Programme;
track
referral activity;
calculate
rewards;
improve
website performance; and
detect
fraud and abuse.
For more information, please refer to our Cookie Policy.
12.
Changes to this Privacy Policy
Brand Allies may amend this Privacy Policy from time
to time.
Any updated version will be published on the Brand
Allies platform and will take effect from the date stated in the revised
policy.
13. Contact Us
If
you have any questions regarding this Privacy Policy or how we process personal
information, please contact:
RWW
Group Ltd trading as Redwigwam and Brand Allies
Office
1, Brunswick House
Brunswick Way
Liverpool
L3 4BN
Email:
us@brand-allies.com